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Posts by category
- Category: Blog
- New Google Bidding Strategy (2026 Update): Full Breakdown + What to Do
- Meet The Team – Corey
- The Latest Meta Updates: Q3 Edition
- Performance MCR: 3 Reasons All Performance Marketers Should Attend
- Google Marketing Live 2026: Key Updates
- The Latest Meta Updates For Advertisers
- Results From A Revamped Meta Ads Creative Strategy
- How Kiddies Kingdom Boosted Results Without Touching Their Paid Social Budget
- How Jo Alexander Got Quick Paid Social Results in 30 Days
- The Ecommerce PPC Metrics That Actually Drive Results
- PPC Agency Not Performing? 5 Signs It’s Time To Move On
- Why Are My Facebook Ads Failing? 4 Common Reasons Your Campaigns Aren’t Working
- Do Facebook Ads Work For B2B Brands?
- Paid Social Updates 2026: What Advertisers Need To Know
- Meet The Team – Caitlin
- Google Ads Strategy 2026: PPC Updates Brands Can’t Ignore
- Meet The Team – Esther
- Circus PPC Expands Service Offering With Paid Social Department
- Black Friday 2025: The Ultimate PPC Strategy and Checklist For Success
- Conflict Resolution: ‘Soft’ Skills Are More Important Than Ever
- How to Outsmart PPC Competition This Q4 (Without Blowing Your Budget)
- Homeware PPC Tips: Tackle Ecommerce Challenges With Smarter PPC
- Meet The Team – Alexandra
- Invalid Traffic in PPC: Why Every PPC Agency Needs More Than Google’s Protection
- Meet The Team – Stefano
- Feeling the Pinch? How Ecommerce Brands Can Tackle Rising Advertising Costs
- Why Did Amazon Reduce Ad Spend – and What It Means for Advertisers
- What are GCLIDs and how can they improve PPC performance?
- Meet The Team – Rob
- What Is AI Mode And How Will It Affect PPC?
- How To Choose The Right PPC Specialist
- 3 Common PPC Challenges and How To Overcome Them
- Driving Budget Efficiency With PPC
- How To Write Effective PPC Ad Copy
- How To Find The Right PPC Keywords
- The Importance of PPC Tracking
- Black Friday PPC and SEO: Guest Blog
- Meet The Team – Ryan
- Black Friday PPC and CRO: Guest Blog
- Black Friday PPC and Call Tracking: Guest Blog
- Meet The Team – Enya
- Black Friday Ads: Your Strategy Guide
- Prime Day 2024: Guide To Success
- The Importance Of PPC Reporting: Best Practices And Tips
- Meet The Team – Tristan
- PPC Strategy 101: Setting PPC Goals
- Creating An Award-Winning PPC Strategy
- Circus PPC Reveals Office Move
- Meet The Team – Arthur
- The Best PPC Platforms To Drive Success
- How To Reduce The Cost Of PPC
- 2023 Recap: 10 Highlights From The Past Year
- PPC Predictions 2024
- Meet The Team – Dev
- Elevate Your Q4 PPC Strategy: The Power of Conversion Journey Optimisation
- Circus PPC Celebrates Biggest Black Friday On Record
- Black Friday 2023: Top Tips For Brands
- Maximise ROI Through PPC: Strategies For Ecommerce Brands
- How To Increase Conversion Rate: Panel Recap
- Meet The Team – Mo
- Circus PPC Exhibit At Marketing Showcase Leeds
- The PPC Experts Black Friday Checklist
- What makes a ‘good’ workplace culture?
- Should I Use A Full-Service Or Specialist Agency?
- Driving Budget Efficiency To Manage PPC Budget
- Developing A PPC Forecast With Seasonality In Mind
- Drive More Traffic & Customers By Getting PPC and SEO Working Together
- How To Run The Best PPC Agency: Part 4
- Prime Day Ads Prep: Getting Ready For 2023
- UA to GA4: Why And How To Make The Switch
- What Are The Benefits Of Working From Home?
- Google Marketing Live Recap: What’s New For 2023?
- How To Run An Agency: Part 3
- How To Create PPC Ad Copy That AI Couldn’t Dream Of
- Devising an Effective Client Strategy
- How To Run An Agency: Part 2
- How To Run An Agency: Part 1
- PPC Tips For A Successful Strategy
- Meet The Team – Lauren
- 5 Reasons Why You Should Hire A Specialist PPC Agency
- Meet The Team – Luisa
- 2023 PPC Predictions: What Do The Experts Think?
- Meet The Team – Abbie
- Testing Series: Part 2 | PMax VS Smart Shopping
- How Will Performance Max Affect Black Friday This Year?
- The ULTIMATE Guide To Black Friday
- Meet The Team – Rick
- Testing Series: Part 1 | Why Should I Be Testing?
- Meet The Team – Anna
- How Should Businesses Approach Spending During The Market Crash?
- Agency PPC VS In-House PPC: Tackling The Current Climate
- What’s the deal with Prime Day 2?
- Remote Work Diaries: Abbie Hampson
- Meet The Team – Ahmed
- AI For Ad Copy? It’ll Never Hold A Candle To Humans
- Meet The Team – Ru
- Meet The Team – Will
- Prime Day 2022: What To Expect
- What does being a Google Premier Partner mean?
- Meet The Team – Donya
- Full Service VS Specialist Agencies
- Privacy in a Data-Centric Online World
- Meet The Team – Meg
- Increasing CPCs – why are they so high right now?
- Meet The Team – Aphrodite
- Circus PPC Hosts ‘The Ultimate Games Night’ Celebrating New Leeds City Centre Location
- Meet The Team – Steph
- How is automation changing the PPC landscape?
- Meet The Team – Ramneet
- Circus PPC Named as Top UK B2B Company
- Meet The Team – Inny
- Circus PPC celebrates £10m year!
- Festive PPC: is it different than ‘regular’ PPC?
- Meet The Team – Claudia
- Meet The Team – Chloe
- Is Black Friday essential for PPC campaigns?
- Client wins for Circus this November!
- Fancy joining the Circus?
- Circus prepares to move into Leeds City Centre
- Circus PPC Opens New London Office
- Stay Ahead In SEM With Adthena Search Intelligence
- Why are PPC Managers so good at Fantasy Football?
- iOS 14.5 – When in doubt, zoom out
- Google ads is down – What do I do?
- How to turn your website traffic into customers
- PPC Protect Guest Post – Invalid Traffic
- One Year On After Lockdown 1.0 and the Impact on PPC
- Bye-bye Broad Match Modifier
- Circus PPC Agency – UK Leaders
- Shoptimised – Feed Management Software Top Tips
- How to decide when to switch your PPC back on?
- COVID-19 insights and resources for advertisers from Bing
- Google announces free Google shopping listings again – soon
- How the coronavirus has been impacting PPC accounts
- Top Tips for Successful Franchise PPC Management
- Diversifying Your PPC Spend
- Circus wins prestigious northern digital award
- 2020 Vision
- Smart Shopping
- Get Ready For The January Sales
- Circus Helps Prep for Black Friday Success
- Post-Prime Day; Analysis, Predictions & PPC Planning For Next Year
- What PPC tools are you using?
- Google Ads Tracking
- Monthly Updates – March 2019
- Guest Blog: Product Feed Optimisation
- Circus PPC Agency Earns 5-Stars on Clutch
- 2018 PPC Rewind – Circus PPC
- Top Tips for Boxing Day PPC Success
- Google’s New Impression Share Metrics, And How They Can Help You
- Google Conversion Tracking Fundamentals
- Optimisation Tips for Amazon Ads
- Getting on with Amazon Ads
- The Rise & Rise of Amazon Ads
- Responsive Search Ads: Should I include them in my marketing campaign?
- Are You Getting The Best From Your PPC Account?
- Know Your Audience: Remarketing the Right Way
- Seasonal Trends: What Will Impact Your Campaigns?
- Facebook Ads for Lead Generation: Case Study
- PPC & The World Cup: Russia 2018
- What Is Display Expansion & How You Can Use It
- AdWords Target CPA Bidding: Case Study
- Client Testimonials
- Why Graduates Should Consider a Career in PPC
- Retailers Guide to PPC Ad Scheduling
- Global PPC: How To Target International Markets
- TOP 10 MOST COMMON PPC MISTAKES
- Circus at Buy Yorkshire 2018 – Stand Number B178
- Automated Bidding Strategies: You’re Doing It Wrong
- Ok, Google: Should I Plan for Voice Search in my PPC Strategy?
- The 4 A’s of Pay-Per-Click & Why You Shouldn’t Ignore Them
- Google’s Product Kick-off Event – 17th January 2018
- Why Man will Always Beat the Machine
- PPC on a budget: How to succeed
- Biggest PPC Changes in 2017
- PPC Campaign Planning Mini-Series | Part 5 | Optimisation
- PPC Campaign Planning Mini-Series | Part 4 | Reporting and Analysis
- PPC Campaign Planning Mini-Series | Part 3 | The Implementation
- PPC Campaign Planning Mini-Series | Part 2 | The Research
- PPC Campaign Planning Mini-Series | Part 1 | The Objective
- How to Boost Black Friday and Cyber Monday Sales
- National Mentoring Day: How we make mentors of Directors
- Google AdWords 2x Budget Over-Delivery Explained
- Q4 Retail Promotions – Why You Should Play By The ‘Rules’
- How To Compete With National Retailers
- Is Your PPC Account Ready for Christmas 2017?
- Circus PPC Teams Up With Google for Leeds Business Week
- How to Improve Your PPC Campaigns by Understanding Your Audience
- Why Is The Landing Page So Important?
- Google Analytics | The Intelligence Button
- Benefits of Outsourcing PPC from London To Leeds
- Google Introduces New ‘Rules’ For Campaign & Ad Group Settings
- Circus PPC scores hat-trick of new clients
- Driving brand awareness through video ads
- Top 10 Tips for a Pay-Per-Click Strategy in Retail
- How Consumer Behaviour Trends Shape the Digital Ad Industry
- PPC for Last Minute Holiday Deals
- Demographic Bidding
- Innovative Video Advertising Examples & Tips
- Google Updates Its Quality Score Criteria
- Drive Calls with AdWords Call Extensions
- Does PPC Work?
- How to visualise social media stats in Google Data Studio
- Optimise For Voice Search
- Avoiding Trademarks in Ad Copy
- Negative Keyword Expansion
- Changes to Google’s (not-so) Exact Match
- Google Partners: Game On Celebration
- How The Basics of Ad Copy Still Have An Enormous Effect
- Bing Ads Connect Conference 2017 – Key Insights
- What’s Your Return On Ad Spend?
- Automated Imports: Schedule Imports From AdWords To Bing
- 3 Completely Free Extensions To Up Your PPC Game
- Negative Keyword Research
- PPC Attribution & Attributing your PPC Accurately
- Freedom Finance Awards Paid Media Contract To Circus PPC
- Mobile Pay-Per-Click in 2017
- Merry Christmas and a Happy New Year from Circus PPC
- Display Advertising
- GOOGLE PREMIER PARTNER AWARDS 2016
- Ifs – The New Ad Customizers
- Circus Receives Premier Google Partner Confirmation
- Circus Awarded Smiggle UK and Smiggle Australia PPC Contracts
- Circus Team Completes Search Specialist Challenge
- Ads and Landing Page Split Testing
- SEARCH PERFORMANCE AWARD – GOOGLE PREMIER PARTNER AWARDS 2016
- Social PPC As Part Of Your Digital Strategy
- BEST SMALL PPC AGENCY – UK SEARCH AWARDS 2016
- Mobile Page Speed & Performance: Finding the Sweet Spot
- Prioritising Your Ad Extensions
- How to Choose a PPC Agency
- Circus @ Leeds Business Week
- Google Update Their Seller Ratings Policy
- Circus Invited To UK Launch Of YouTube Director
- Better PPC with Google Attribution Modelling
- Device Specific Bid Adjustments – A Welcome Return
- The Benefits of Shared Libraries
- Circus Win A Deluxe Bing Ads Bonanza Box
- Adwords: Mobile 1st Approach
- TrueView Video Advertising
- EXPANDED TEXT ADS – BETA TESTING ACTUAL RESULTS
- Three Trends That PPC Marketers Must Watch This Summer
- Youtube Director Brings Video Ads to Small Businesses
- Using Adwords Shared Budgets
- Should You Target Mobile Devices With PPC Ads?
- Circus Awarded etyres PPC Contract
- Circus Win Google Ready To Rock Award
- Why Your PPC Strategy Should Include Bing Ads
- Five Optimisation Tips for Your Shopping Campaigns
- Callout and Review Extensions Arrive On Bing
- Using Google Trends To Evaluate Keyword Seasonality
- Are Your Day Parting & Ad Scheduling Strategies Updated?
- Should You Outsource Your PPC To A Specialist Agency?
- Using GCLID & Imported Conversions to Track Offline Sales
- Advanced Excel Hacks: AdWords Hour of Day of Week Report for Better Ad Scheduling
- PPC Trends and Optimisation Tips for Easter 2016
- 3 Simple Psychology Hacks to Improve Your Ads
- Making Your Ads “F.A.B.”
- Ads On The Right Side Of Desktop: Initial Update
- CIRCUS PPC AT LANDMARK NORTHERN POWERHOUSE CONFERENCE
- Ads On The Right Side Of Desktop: What’s Changed?
- 5 GREAT REMARKETING STRATEGIES
- Circus PPC Lands Swift Blinds PPC Contract
- CIRCUS AWARDED NORTHERN POWERHOUSE PPC CONTRACT
- CIRCUS SHORTLISTED FOR UK SEARCH AWARDS!
- WINNING MOBILE PERFORMANCE FOR CIRCUS
- BING PLAS COMING TO THE UK
- GOOGLE’S ‘FINAL URLS’ ARE HERE
- NEW CLIENT: HIPPO
- NEW CLIENT: HARRINGTON BROOKS
- GOOGLE’S DIGITAL GARAGE: GET HELP WITH YOUR DIGITAL SKILLS
- THE ABC OF ONLINE RETAIL
- DO YOU UNDERSTAND THE RETAIL CONVERSION FUNNEL?
- THE PPC PURCHASE FUNNEL IN THE FINANCIAL SECTOR
- WHY YOUR PPC STRATEGY MAY NOT BE WORKING
- Circus PPC Lands SOAS University of London PPC Contract
- PAID SEARCH STRATEGY FOR MOBILES
- HOW TO REDUCE PPC WASTE
- The Big Question – Outsourcing PPC to an Agency
- B2B ONLINE MARKETING REPORT
- Is your PPC Agency a PPC Agency?
- Category: Events
- Category: News
- Google Marketing Live 2025: The Updates
- Circus PPC Achieves Biggest January On Record
- Circus PPC Named 2023’s PPC Agency Of The Year
- Circus PPC Wins Jonny Wilkinson’s No.1 Living Account
- Built Environment appoint Circus PPC for Economic Growth Conferences
- The Big Facebook Fraud
- Paid Search mistakes – Education Industry, UK
- How PPC Agencies Bid?
- Facebook acquires Whatsapp – How does it affect you
- Category: Thought Of The Week
- Category: Training
- Category: Uncategorised
- Category: Whitepapers
Case Studies
- EnviroVent
- Jo Alexander
- Rat Race
- Kiddies Kingdom
- Jo Alexander
- Furniture.co.uk
- Century Business Finance
- Trint
- Miele Ireland
- The Lighting Company
- Booths
- Furniture.co.uk
- Cleaning Supplies 4 U
- CPD
- Cinesa
- Palletways
- Roman
- David Shuttle
- Enesco
- simplehuman
- Black Friday Success: The Lighting Company
- Black Friday Success: Trade Furniture
- The Stately Hound
- Nationwide Number Plates
- Trade Furniture
- Miele
- Booths
- Spirits Kiosk
- UK Radiators
- Vitabright
- Mini Case Study: Trade Furniture
- 4x4 Tyres
- Number 1 Plates
- Miele
- Kiddies Kingdom
- The Great Wine Co.
- Bluespot Furniture
- JLA
- Just Go
- cheesegeek
- Lavazza Professional
- Envirovent
- Envirovent
- Shanti Travel
- Netplay TV - Supercasino
- Bluecube Technology Solutions
- Best At Flooring
- Pebble Grey
- Mama Natural
- Freedom Finance
- Vernons Bingo
- Trusted Dealers
- Harrington Brooks
- Choose Wisely
- Trade Access Panels
- Drinkstuff
- Direct Blinds
Services
Team Members
- Rick Tobin
- Ahmed Chopdat
- William Cheng
- Anna Wood
- Meg Wilson-Taylor
- Stephanie Caldecott
- Paul Huggett
- Ryan Cooke
- Dev Bhakta
- Alexandra Hardy
- Caitlin Dillon
- Esther Jackson
- Corey Vivian
- Chloe Tetmajeris
- Ausrine Vaiciute
- Claudia Morris
- Lauren Morton
- Tristan Parr
- Enya Key
- Rob Appleton
Sectors
Vacancies
Testimonials
- Ryan Cooke
- Ru Watt
- Dev Bhakta
- Craig Engelfried
- Michael Jervis
- Andy Fox
- Joseph Shuttle
- Alan White
- Bryn Stubbings
- Gavin Bent
- Dan Northrop
- Christina Whitworth
- Will Miller
- Mark Hall
- Ausrine Vaiciute
- Claudia Morris
- Ramneet Panesar
- Chloe Tetmajeris
- Stephanie Caldecott
- Anna Wood
- Meg Wilson-Taylor
- Steve Broodryk
- Buzz Seager
- Mohammed Patel
- Calyn Billings
- Alfonso Castaneda
- Alex Humphries