Our Team
Caitlin Dillon
Senior Paid Social Manager
A paid social expert focused on driving results for clients!
More about Caitlin
“Great paid social doesn’t just drive clicks – it guides customers through the entire journey.”
Senior Paid Social Manager, Caitlin, is a full-funnel specialist who believes the most effective social strategies map seamlessly from brand awareness all the way through to customer retention. With a Master’s degree in Advertising & Marketing, she combines strategic thinking with hands-on expertise across every stage of the paid social ecosystem.
Caitlin is particularly passionate about the intersection of creative and measurement. For her, success comes from pairing social-first creative that resonates with audiences with robust measurement frameworks that reveal what’s truly driving performance.
Ask Caitlin about: How creative is the new targeting.
