We help brands grow profitably on Amazon through expert-led Amazon Ads management combined with the relentless pursuit of performance – designed to increase sales, efficiency and long-term performance.
Since Circus took over our account, they have delivered on what we set out in our brief and demonstrated an understanding of our business and our goals exceptionally quickly. The team communicates well, responding timely to queries, and has demonstrated a high level of expertise.
Why Amazon Ads?
More brands are advertising on Amazon than ever. That means more competition, more complexity, and more ways to burn through budget without the returns to show for it.
The brands that win on Amazon aren’t necessarily spending the most – they’re spending the most efficiently. Tight campaign structure, precise keyword and product targeting, disciplined search term management, and a clear view of ACoS and ROAS at every level.
That’s what we do at Circus. No guesswork, no set-and-forget, no wasted spend.
What’s Included?
With over 60% of product searches now beginning directly on Amazon rather than traditional search engines, optimising your Amazon advertising strategy is essential in order to pick up on the quality conversions that could be driving revenue for your business.
| Amazon Service Pillars | Core Deliverables | Circus’s Value Add |
| Full-Funnel Strategy | Account audits, competitor benchmarking, and budget forecasting. | We align ad spend with high-level business goals, seasonality, and inventory supply cycles. |
| Campaign Execution | Sponsored products, sponsored brands (video), and sponsored display. | We build out granular manual structures that eliminate low-converting automated drift. |
| Performance Optimisation | Negative keyword pruning, bid management, and dayparting. | We utilise ‘search DNA’ to stop budget leaks and dominate top-of-search placement. |
| Creative Consultation | A+ content layouts and brand storefront optimisation. | We ensure product detail pages are ‘retail ready’ to convert every paid visitor. |
| Advanced Analytics | AMC (Amazon Marketing Cloud) and TACOS reporting. | We provide a ‘total business’ view connecting ad spend to organic rank and lifetime value. |
Why Us?
Results
We drive results for ambitious brands across a wide range of platforms across Paid Search and Paid Social.
Relationships
We’re dedicated to building professional, honest, and transparent relationships with ambitious brands who want to grow.
Expertise
Our team are experienced in driving performance that leads to genuine results and business growth.
Common Questions
Do you have a minimum ad spend? We work with brands investing meaningfully in paid search. Get in touch and we’ll be upfront about whether we’re the right fit.
How quickly will I see results? Most clients see meaningful efficiency improvements within the first 60–90 days, depending on account history and campaign goals.
Will I be tied into a long contract? To properly test and optimise your account, our standard contracts start at 6 months.
What other services do you offer? We are a specialist paid media agency managing Google Ads, Microsoft Ads, and Paid Social channels (Meta, LinkedIn, TikTok, Reddit, Snapchat, Pinterest) alongside Amazon Ads. We also offer AD-HOC and recurrent auditing services for brands looking for strategic direction.
Want to grow on Amazon with confidence?
Talk to the experts…
Complete the form below and find out what we can do for you.
“Partnership is really important to us, and having someone who fundamentally understands how Google works and is an accredited Partner was one of the key reasons why we chose to pursue a relationship with Circus.
Circus have been a breath of fresh air and I’d definitely recommend them – they’re a fantastic company to work with.”
