The popularity of AI makes it the natural next step for brands wanting to appear in front of high-intent audiences looking to make a purchase, and ChatGPT Ads allow brands to appear alongside these relevant conversations as users explore products, services, and solutions.
Those who don’t get ahead now are going to beat by the competition – secure your stake in the future of advertising and get started with ChatGPT Ads.
We’ve had a really positive experience working with Circus PPC. The team have all been fantastic – knowledgeable, responsive and genuinely invested in understanding our business. Communication is excellent, and they are always proactive and happy to talk through performance and strategy. A great team and a pleasure to work with!
What are ChatGPT Ads?
ChatGPT has become a go-to platform for both commercial and personal use worldwide. With over 600m daily search-like queries being logged by the platform, ChatGPT serves a huge, high-intent audience who are actively researching, comparing and evaluating potential products and services.
Unlike other search platforms, ChatGPT Ads go beyond keywords and instead tap into context-rich conversations that provide significantly more detail around what users are looking for, meaning that the best possible matching product ads can be served.
ChatGPT Ads are still new, and through controlled testing, it could become a profitable new acquisition channel for your business.
ChatGPT Ads vs Google Ads
Unlike traditional Paid Search, which primarily responds to keywords, ChatGPT uses the context and intent of a conversation alongside signals such as ad copy, landing pages, and advertiser-provided context hints to determine ad relevance.
| Google Ads | ChatGPT Ads |
| Keyword/search-query led | Conversation/context led |
| Often captures existing demand | Can influence research and consideration |
| Mature auction and benchmarks | Emerging auction and limited benchmarks |
| Keyword targeting | Context hints and relevance signals |
| Established optimisation playbook | Greater initial testing required |
Why Us?
Results
We drive results for ambitious brands across a wide range of platforms across Paid Search and Paid Social.
Relationships
We’re dedicated to building professional, honest, and transparent relationships with ambitious brands who want to grow.
Expertise
Our team are experienced in driving performance that leads to genuine results and business growth.
Common Questions
How much do ChatGPT Ads cost? The investment required is worked out on a case-by-case basis, and completely dependent on a number of factors including budget and industry. Reach out to our team to find out more about what kind of investment could be expected.
How quickly will I see results? We can never and will never guarantee results, and due to ChatGPT Ads still being relatively new, it’s hard to say how quickly it will drive results without understanding more about a business. However, there is huge potential for ChatGPT to become a profitable platform due to it’s popularity in the search landscape.
Do you offer ads across any other AI platforms? Right now, the only AI platform we work with is ChatGPT.
Ready to step into the future with ChatGPT Ads?
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