Sectors
Lead Generation
Looking for a specialist agency that knows how to turn clicks into qualified leads?
At Circus PPC, we’re experts in PPC for lead generation – building targeted, data-driven campaigns that deliver measurable results and real business growth.
Why Choose Circus PPC For Lead Generation?
We’re not just a PPC agency – we’re results-driven, relationship-focused experts in quality lead generation for clients. Everything we do is focused on driving high-quality leads, improving conversion rates, maximising ROI, and ultimately, helping our lead generation clients make more money from PPC.
✅ Specialist PPC for Lead Generation
We understand that lead-based businesses require more than traffic – they need a consistent flow of qualified leads. Our team uses paid search, display, remarketing, and AI-driven campaigns designed to capture interest and convert it into valuable leads.
🏆 Google Partner Expertise
As a Google Partner, we use advanced strategies and tools to make your PPC campaigns work smarter. Our expertise ensures every pound spent helps bring in the right kind of leads for your business.
📊 Data-Driven, Conversion-Focused Results
We take a data-first approach to PPC, using smart bidding, conversion tracking, and audience segmentation to reduce waste and drive more meaningful results.
Our Approach to PPC for Lead Generation
1. Strategy & Audit
We begin by auditing your current PPC setup and understanding your business goals. From there, we craft a tailored PPC strategy that aligns with your sales funnel and conversion targets.
2. Targeting the Right Audience
Using advanced audience targeting across Google Ads and Microsoft Ads, we ensure you reach users who are actively looking for your products or services at the perfect moment in their buying journey.
3. Landing Page & Conversion Optimisation
We don’t just drive traffic – we help with landing page optimisation for conversion. Every touchpoint is refined to turn interest into actionable leads through clear messaging, trust signals, and smart user journeys.
4. Continuous Optimisation & Reporting
Our team monitors and refines your campaigns daily, optimising for key metrics such as cost per lead (CPL), lead quality, and ROI. You’ll get frequent, transparent reporting that shows exactly how your campaigns are performing – highlighting how we plan to drive PPC performance.
Tell us about your project >
“So far working with Circus is what I was expecting plus a bit more. It’s making my life easier with you guys on board. We wanted someone who knows what they’re doing but still with a focus on strong client relationships and communication like you do. Tristan is perfect, he’s got the technical knowledge that we’ve needed.”
Gavin Bent
“We’ve worked with Circus for 2+ years and have had a great experience. Yes, there have been ups and downs in the marketplace… however, the team at Circus are always striving to do more, offer value and bring us those all-important leads!”
Dan Northrop
“Excellent experience with Circus, our account manager is fantastic, has made some great cost savings and is always helping us to drive performance forward with new ideas, suggestions and optimisations. Friendly, helpful and quick to react/respond, with a regular review process and great reporting, we are delighted to have chosen Circus and look forward to a great relationship moving forwards.”